With everything going digital, online marketing is becoming increasingly important and more emphasis is being placed on social media due to the exposure that it has. With more content targeted at users, some social media networks are making it easier for companies to market themselves while others are making it more difficult.
Online marketing has become increasingly imperative for companies and is continuing to expand. Although various social media networks exist, Instagram is one that is attracting more attention from businesses due to having over 400 million users. Below are a few tips on how to use Instagram to market your business.
Having a social media presence is extremely important to your business, but how can you separate yourself from your competition? Customizing your Facebook Page is a great way to engage your audience and maintain your brand. Here are 5 ways you can give your page a makeover.
So, you have a website, but how can you tell if it’s performing the way it needs to? These days simply having a website doesn’t cut it. It’s important to make sure that your website design and development is working up to speed and is easy to crawl for search engines like Google. Here are 7 signs it’s time your website design gets a facelift.
So, we’ve talked a lot about how social media can benefit your business, but how can you increase your followers? Especially if you are starting from scratch, it can be difficult to gain the followers you seek. Here are some tips to getting more followers and activity on your social media pages.
Running a business has many facets and responsibilities, and it can often be tough to do it all. Having an online marketing team can help you decrease a lot of stress that comes with promoting your business on a regular basis, and can also help with costs of doing your own marketing. With the increasing power of the internet (and availability just about anywhere, on any device), the importance of your business’s presence also increases. Even if you are against social media for your personal use, your business should have it . An online marketing team can help you with managing your website and social media pages, write blogs for followers of your pages to read and share, and make sure you are seen as a professional business that customers cannot live without.
Holidays can be a useful tool to use in social media marketing campaigns for a number of reasons. It helps personalize a campaign, makes it easy-to-share and uses trending topics in the online sphere. In fact, a lot of marketers plan major campaigns specifically around major holidays. In the spirit of Valentine’s Day coming up, we thought it would be fun to take a look at different types of marketing campaigns and how they are applied to Valentine’s Day. Here’s what we found.
Since websites are becoming more image-rich, the need for high-quality original photos has increased. However, large files can cause your website to load slower and thus drive traffic away. To help our clients, friends and followers of this blog to avoid that problem, our Graphic Designer has put together a step by step tutorial on how to resize multiple images at the same time for free. If you need help taking photos for your website, here’s our guide. Now, let’s get started.
The year is wrapping up quickly, and we thought we’d take a peek into what to expect in website design in 2016. We don’t claim to be psychic, but based on the design trends we’ve seen blow up in 2015, here is what we predict to make a splash in the upcoming year.
Nowadays it’s more important than ever to have quality original photos on your website. Whether you’re a construction business or a clothing boutique, people want to see photos of your work. Having a gallery section of nice photos on your website is important to keep a record of your work and also acts like a portfolio for your clients. Not to mention what it does for SEO and online marketing. Even if you’re just using a mobile phone, here are tips that will help you produce the best photos for your website.
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