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                      social media management.

                      Does your business have a social media presence? Do you have a blog? Social media sites are being used by businesses from around the world to expand their marketing efforts and reach new customers.

                      If you're not too familiar with these sites or understand how they operate, Ruby Porter is here to help! We will show you how this can be a VERY affordable way to effectively build your business. By designing and implementing a social media component to your marketing and communications plan, you can stretch your marketing dollars, reach a greater number of potential customers and increase profits.

                      If you would like your business to have an online presence beyond your website but don’t have the time to “figure it all out” or maintain regular postings, we can take care of this for you.
                      6 easy steps for getting started:
                      We would love to work with you. Here are six things you can do to start the process.
                      1. Identify your goals. What do you want your social media efforts to accomplish?
                      2. Identify your target audience(s). Who is the decision maker when it comes to purchasing your services or products?
                      3. Establish a timeline. How soon can you implement our strategies and how long will the campaign last?
                      4. Identify your resources. What or who do you have available for implementing your social media activities? What can you afford to spend per month on social media activities?
                      5. Request our Social Media Planning Guide.
                      6. Call us to schedule your no-cost, 30-minute consultation at (541) 683-3064.


                      what we deliver:
                      • Customized Daily and Weekly Plans for Content Management
                      • Profile + Page Branding
                      • Reputation Monitoring
                      • Usage Statistics + Monitoring

                      Social Media
                      the way we work:
                      Before we begin down the path of social media with a client, we first take a survey of all the other systems in place. For example, do you have a website? Do you have images and content ready to post? If not us, who will be maintaining your social media sites and will they need training? Once we have a feel for this we make recommendations for which sites to have profiles on, frequency for posting and content guidance for each site (may differ site to site). After this plan is developed and you find you need some help with the implementation, we're here for you. We are available for implementing your social media plan and can monitor it to make sure all is working as expected. 

                      why do you need to use social media?
                      The growing popularity of social media sites is staggering when you look at the numbers:
                      • Twitter has over 175 million registered users with an estimated 95 million tweets sent daily
                      • LinkedIn has over 100 million professionals using their site and more than 1 million companies have LinkedIn company pages
                        (formerly known as company profiles)
                      • Facebook has more than 640 million users with more than 50% of them logging in every day
                      • Flickr hosts more than 5 billion images with more than 3,000 images uploaded every minute
                      • If Facebook were a country, it would be the third largest in the world

                      when should you think about social media?
                      Social media, ideally, should be woven into your daily business. You can use it to celebrate your employees, clients, company successes and more. Think of it as a tool to communicate with your audiences in an easier and more immediate way.


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                      reproduced in any form without written permission from Ruby Porter Marketing + Design.

                      Contact Us: 110 East 14th Avenue * Eugene, OR 97401 * (541) 683-3064